Our mission
Confidence, with care.
To offer carefully sourced hair that celebrates individuality, with attention to quality and craftsmanship throughout the experience.
43 Extension Luxury Hair · Our story
A personal passion.
A higher standard.
Founded by Laterra, 43 Extension was created to make choosing beautiful hair a more confident experience.
Meet the founder
It started with
wanting better.
Laterra knows how disappointing it feels to spend money on hair that falls short. That experience inspired her to create 43 Extension Luxury Hair: a brand built around quality, care, and confidence.
Her focus is on thoughtfully selected extensions and lace options for women who see their hair as part of their identity. She also wanted to offer different price points, opening the experience to more women.
At the heart of 43 Extension is a simple purpose: helping you feel good about your hair and the investment you make in it.
LaterraOwner & Founder · 43 Extension Luxury Hair
Our vision
Beauty beyond trends.
To build a trusted destination for luxury hair, where lasting style and self-expression guide every collection.
The heart of 43 Extension
Hair is personal.
Your experience should be, too.
43 Extension · Essential Collection
Get to know the hair
See it move.
Make it yours.
Watch the Essential Collection in motion, then explore the textures, lengths, and bundle options for your next look.
Explore Essential ↗Your next chapter